The Hustle

 When I was in my twenties, I bought into the idea that a 40 hour week was for pussies.  So, because it's in my DNA to either severely overdo or underdo anything, I worked between 70-80 hours a week.  I was a supervisor in customer service for a bank card and then transferred into the scheduling and forecasting department.   I went in at 4am to make sure I was ready for an 8am meeting.  I'd stay til 7, 8, 9pm some nights.  Sometimes I would go home for dinner,  and go right back to work.  Needless to say, my wife was not pleased, and I missed time with my young children that I'll never get back.  I can't stress enough that this was part of my core belief system, passed down to me by my father:  A man's purpose is to work.  He works his ass off.  He never complains, he never gets sick.  So that's what I did until my body gave out.  Things were never the same after that. 

The lesson I learned after that event was that once your superiors see that you're willing to work until you drop, they expect that you're going to keep working that way after you drop.  I didn't, because once I heard my body loud and clear, I promised I would never do that again.  The downside to scaling back to 40 hours a week, is that the massive amount of things I got done in one week didn't get done in one week anymore.  I spoiled the children, so to speak.

My reputation never recovered, and I left the company not long after.  Since that time, I have been weary of being in a salaried position, and expected to work past 40, or until it's done.  Given an inch, I know that workaholism is still in my DNA.  

Recently, I took an online course from a man named Gary Vaynerchuk.  He is, to put it bluntly, a fucking maniac.  He'll be the first to admit that, I'm sure.  The man is work personified.  During the class about building your personal brand, I was completely taken by the sheer amount of things he gets done in a day , all towards furthering his personal brand, adding personal and professional value to family and friends, and just his sheer force of will.  Further, I've read his books and listen to his podcast, and it's begun to shake those cobwebs loose.  If I'm to have a successful personal brand online, I have to get back to the hustle. 

That means putting something in every day.  That means adding value to your life in some way.  It means building and engaging with a community.  It means a lot of things, but it does not mean sitting on my ass and watching Wheel of Fucking Fortune.  

So, the hustle is the thing to do.  But, how to do it smart?  

How to do it and not break what's left of my ass? 

That is the question.  

Gary, you motherfucker, you got me hook, line, and sinker. 





Kris Roley

Virginia Beach, VA, 23453